Success story
From biotech product to comprehensive scientific strategy
Late-stage biotechnology company.
Comprehensive scientific strategy for the launch of a biotech product
A biotech company was at an advanced stage of development for one of its products and was preparing its upcoming market launch. At the regulatory level, the project was on track, but it was still missing strengthen its scientific backing before the medical community.
Furthermore, publications, statistical analyses, and conference participation were managed with different providers. This made itthe coordination was more complex and forced the team to dedicate more time to monitoring each part of the project.
Current need
The main challenge was build a solid scientific strategy y coordinated action that will accompany the product until its launch, generating proprietary evidence and ensuring its dissemination through the main scientific channels.
Specifically, it was necessary:
- Generate proprietary scientific literature before the product reaches the market.
- Have robust statistical analyses to support the obtained results.
- Plan the publication of the evidence according to the product development milestones.
- Prepare participation in benchmark scientific congresses.
- Improve coordination among all scientific actions of the project.
How do we approach it?
From OMEDICS we propose a comprehensive twelve-month scientific strategy, centralizing the different areas necessary to develop and communicate product evidence into a single team.
Our work included:
- Design of a publication plan aligned with the project's objectives and timeline.
- Execution of the necessary statistical analyses.
- Development and preparation of scientific manuscripts.
- Preparation of abstracts, posters, and communications for conferences.
- Coordination of all actions through a single point of contact to maintain a coherent scientific line.
Results
- Publication of proprietary scientific literature prior to product launch.
- Presence at key congresses through abstracts, posters, and scientific communications.
- Greater consistency between analyses, publications, and scientific communication.
- More agile project management by centralizing the different areas into a single specialized team.
- Lower coordination and tracking workload for the company's internal team.
